All these problems can be solved by developing more potent yet easier ways for users to sign and log in to apps they use. Apple enabled users to verify their identity via Face ID, which has greatly reduced fraud and unwanted access. However, Apple's Face ID has its own limitations, making it almost impossible for businesses in some domains to use it to benefit from higher security.

And here we go to the day's topic - [IDvizer's fastest Face ID](https://idvizer.com). IDvizer is a well-known facial recognition technology provider aiming to help businesses across various fields to create unique user experiences. The company recently launched its own Face ID, which is an ultimate b2b identity recognition platform used to verify your end-user in less than a second using any device.

Since digital fraud and the increased need for security are growing rapidly, we decided to get through the product's uniqueness, explore who can benefit from it, and why to opt for this technology over other verification methods. 

## Biometric Market Overview

Before diving into the characteristics of the technology itself, let's first explore the current market and the number you may consider. The growth of the biometric market is mainly linked to the growing demand for mobile biometrics devices. Key drivers of the market popularity also include rising government initiatives for biometrics technology, as well as the increasing use of biometric tools in consumer electronics for verification and identification applications. 

Even though there are many industries requiring increased security, some major banks have already applied biometric technologies in various scenarios, including cash withdrawals at the ATM, verifying identity in mobile banking apps using fingerprint signing, and a combination of voice and face verification. The global biometrics market was estimated at US$ 27.97 Billion in 2021. [Experts](https://www.imarcgroup.com/biometrics-market) predict the market to reach US$ 74.42 Billion in revenue by 2027, growing at a CAGR of 17.5% during the forecast period. 

## Problems the Product Aims to Solve

As we mentioned, an increased number of data breaches and stolen identities have also sped up the growth of the biometric market. According to [Statista](https://www.statista.com/statistics/1307426/number-of-data-breaches-worldwide/), 15 million data records were noticed worldwide via data breaches in the first quarter of 2022, which is 37 percent more than the previous quarter. In addition, world financial institutions require Fintech businesses, banks, crypto companies, and others to provide KYC/aml procedures for clients.

Even though biometrics is not an identification panacea, all traditional personal identification methods have been shown to provide only a minimum standard security level while also causing many customer issues. As a result, many industries, like banking, healthcare, blockchain, edTech, and e-learning (to name a few), are incorporating biometrics solutions on a considerable scale to boost security posture and protect applications against manipulation and fraud. 

According to the co-founder of the IDvizer "our product offers a solution that closes questions of compliance in seconds and prevents fraud in different companies' systems."

## IDvizer's Face ID | How the Technology Differs from the Competitors

During our research, we were able to get in touch with the co-founder of the company - Vlad Andryushchenko to learn the product's capabilities and explore how it differs from a vast range of competitors (sumsub.com, pipl.com, idnow.io, jumio.com, to name a few). IDvizer claims that its Face ID is the fastest option available on the market, but whether it is the only thing that makes the platform the preferred choice for organizations?

IDvizer's Face ID is an AI-based facial verification engine. Being AML-compliant and secure identity verification, the technology applies AI-based smart algorithms, making verification fast, secure, and reliable. This allows the technology to verify only real people by identifying several points on the human face.

#### Key characteristics of the company's products are:

* Cross Platform Access - This tool has a cross-applicational interface that allows simple and easy-to-use customized integration capability;
* Verification Cloud - Cloud-based solution which allows for large traffic volume;
* High Performance - Performance - 0.7-sec running verification and the payment itself;
* LQ Video Support - Low-quality video identification provides a high conversion rate;
* Security - Secure background check.

The product consists of hardware and software parts that work hand in hand for an outstanding user experience. 

#### Quick merchant account registration allows users to work requests directly through the platform:

* Whenever API integration is completed successfully - the verification mechanism works alongside the chosen pack of services;
* IDvizer Platform collects data from an in-built app responsible for streaming the video from any client-based form of a merchant;
* Customized reports of user identification will be sent through API or by email.

#### 3D kit includes the following:

* ATMs;
* Financial kiosks - Turnstiles;
* E-queue;
* Other devices.

#### Cloud recognition server - Directly operated by customer:

* Connected with numbers of 3D Kits;
* Integrated with customers/merchants app - Stored user biometrics-data;
* Face matching.

  ![](img/idvizer-logo.jpeg)

### IDvizer Platform Benefits include:

* Own Key - Fast ID verification and Payment Fraud prevention;
* First in - Works in a live mode from anywhere in the world per request;
* Performance Customized, flexible tool - Simple and quick compliance verification.

## IDvizer Target Audience

Security issues are common in the 21st century. In addition, most businesses move online to stay relevant in the long term. This makes IDvizer an ultimate choice for various industries and domains looking for increased security and easy and fast verifications. Even though IDvizer may be able to cover the needs of over 6 industries at least, the founder of the platform reports that the product was developed to cover the following domains:

### Payments

Since 2019, payments have become easier and faster thanks to digitalization. In addition, decentralized finances made it faster and more secure. Modern people now want to make purchases within seconds, so businesses can't require them to enter passwords and card numbers every time. Therefore, IDvizer, as an AML-compliant and secure identity verification platform, uses AI-based smart algorithms for quick, secure, and easy payments. 

### Finance

There are numerous banking applications that allow users to easily manage their finances. Almost every bank today develops apps to attract users and gain a competitive advantage. For example, IDvizer has already been applied by the Bank of Georgia, where the platform is integrated with turnstile controllers for easy and fast access to the bank. In addition, the Bank of Georgia also uses the platform in an ATM built-in camera, allowing users to get cash without a card. 

### Transportation

Days, when we had to buy tickets to transport using cash, are gone. Most places now allow users to easily pay for transport using their phones, making management easier and payment faster. But users want more digitalization and ease of access, making IDvizer face recognition for CCTV for any public or private transport payment systems an excellent choice.

### Retail

In a world where online retail is a norm rather than an extra option, upgrading the brick-and-mortar stores to be as smart as online retail is a must-have. As a result, IDvizer provides a convenient platform that allows for face ID and Gender-age identification, making a typical brick-and-mortar store a smart store to cover customers' needs and enhance their shopping experience.

## Wrapping Up

With the increased number of digital fraud, the use of mobile phones, and the need for more secure, fast, and easy ways for user verification, we see a growing number of technologies and tools arriving on the market. And one of the most exciting newcomers is IDvizer's fastest Face ID, which has already been successfully applied by many banks and other companies to boost their user verification and identity process. While the product is still fresh, we hope to see how the platform will develop in the future, as it shows immense potential for many industries and domains that we will see in upcoming years.

We all know that security issues are the number one concern for most organizations having apps. Besides this, forgetting passwords is a common issue faced by users almost on a daily basis. Thanks to global digitalization, increased use of mobile phones, and the presence of new technologies, people are looking for convenience in every step of their lives. At the same time, hackers learn and develop new ways of reaching sensitive data.

A Brand-New Way for Businesses to Verify Users | IDvizer Builds the Fastest Face ID

Starting a crypto startup is like starting any other kind of business, but it's all about using a special kind of money called cryptocurrency. Here are some steps to follow if you want to start a crypto startup

![](img/how-to-start-a-crypto-startup_-a-simple-guide-for-beginners-1.png "How to Start a Crypto Startup: A Simple Guide for Beginners")

## **Do some research**

Before you start your business, you should learn about the different kinds of cryptocurrency and what other people are doing in the industry.

![Do some research](img/do-some-research.png "Do some research")

## **Make a plan**

Just like any other business, you need to have a plan for what your crypto startup will do and how you're going to make it happen.

## **Understand the rules**

There are certain rules and regulations that apply to businesses that use cryptocurrency, so it's important to make sure you know what they are.

## **Get a team**

Starting a crypto startup can be tough, so it's important to have a team of people who can help you out.

![Get a team](img/get-a-team.png "Get a team")

## **Get some money**

Just like any other business, you'll need some money to get your crypto startup off the ground. There are two ways to solve this issue:

*Self-investment.* Self-investing This gives you freedom from investment influence, but also requires a lot more time and money to get started.

*Attracting investments.* To attract investment, you need a clear vision for your project and a strong pitch. Some investors are not ready to start working with you and give you their money if you do not have the first investment, so a good pitch and preparation are necessary.

## **Build a strong foundation** 

Depending on what your business does, you might need to build some special technology to make it work.

## **Talk to other people**

There are lots of other people who are interested in crypto, so it's a good idea to talk to them and learn from them.

## **Stay up-to-date**

The crypto world is always changing, so it's important to keep learning and staying up-to-date on the latest trends and developments. You can also have a mentor or be a member of business chats where many entrepreneurs can share their cases from their practice
Starting a crypto startup can be a lot of work, but it can also be a lot of fun. By following these steps and learning as much as you can, you can set your business up for success and help make the world of cryptocurrency a better place!

Starting a crypto startup is like starting any other kind of business, but it's all about using special kind of money called cryptocurrency. Here are some steps to follow if you want to start a crypto startup

How to Start a Crypto Startup: A Simple Guide for Beginners

Career growth is now more important than ever. That's why BazaIT is [launching a series of live broadcasts](https://www.youtube.com/@bazait/streams) on this topic. The first speaker of the stream was Maria Tintul, Head of Business Development at [Startup Wise Guys](https://startupwiseguys.com/). Maria shared with Victoria Nalyvaiko, CEO and co-founder of the recruiting platform BazaIT.com her own experience and tips for successful professional growth that will suit both newcomers who have just joined the industry, and those who are only considering it for the future. Attention was also focused on important things for already experienced workers.

## **Why People Fear Business Development**

Maria never dreamed of or planned to work in sales. And to the question: "Why are there so few staff in sales in the market?" the answer is simple - most people perceive this profession from a negative perspective. Many people mistakenly believe that becoming a "salesperson" is something difficult or requires special skills, abilities, or even character. Like, you're given a pen and you have to sell it, as in the movie "Wolf of Wall Street".

"It's not like that. Unfortunately, the stereotyping of BD and sales in general has created a huge bottleneck in society. We have a big problem attracting new staff to this profession at all, as it is perceived as something that you wouldn't want to be associated with. This is a stereotype that we need to fight against. You don't have to be such a 'pusher' to be in sales," says Maria.

![pic from google.com](img/vendimi-questa-penna.png "sell this pen ")

## **BD is a profession**

A "salesperson" is a profession where in 90% of cases, the goal is to communicate with people, identify their needs, and then sell them products and services. Finding the ones who will work with you is much more challenging than it appears at first glance.

The job of a business developer is not just to find clients and sell, but also to analyze the market, adapt your offer, and study your competitors. They also develop new services necessary to maintain your niche in this market, interact with key partners, and grow your network. Thus, BD is more extensive and strategic.

Sales is an essential component of BD. It's about the result. Despite numerous processes, it's important to focus on results and continuously update your skills to achieve specific metrics.

In marketing, you need to think globally as it's an important part of building your brand and growing your business.

![pic from personal edit Canva.com](img/beige-nero-e-verde-moderno-creativo-citazione-motivazionale-immagine-di-copertina-per-articolo-di-linkedin-copia-2.png "Canva 1 ")

## **Bizdev sales in an outsourcing company versus a startup**

In outsourcing, negotiations usually revolve around project details, including specialists who will work on the project, their rates, the possibility of additional research, UI/UX development, etc. This isn't always a creative process as it often leads to discussions of very specific things. Your client most likely already has a specific technical task.

"Conceptually, clients only approach you when they're ready to make a decision about choosing a partner for project development. However, there's an opportunity to offer full consulting to conceptualize with the client. When choosing a partner, it's important not only to consider hourly rates but also to understand the readiness stage of your audience to make decisions, and whether they will enjoy working with a conceptualist," Maria continues.

In contrast, startups are always an adventure, something like: "Let's help Dory find her keys."

"For them, it's crucial to have a good biz-dev or salesperson who can find interesting ways of testing ideas and researching the market to create a relevant product. Your role as a BD is to tap into your inner researcher and dig from all sides, interacting with experts already working in your niche, consultants, guides, and thought leaders in this industry. Develop horizontally to become a skilled and top-notch specialist. The more complex your B2B product, the more consultative your sales become."

Before coming to an interview, a candidate should already have tested insights about the product they will work with. It's important to try to understand both the positive and negative sides of the product and predict the audience's goals and pain points. This will help understand how successful the candidate will be in this specialization.

![pic from personal edit canva.com](img/beige-nero-e-verde-moderno-creativo-citazione-motivazionale-immagine-di-copertina-per-articolo-di-linkedin.png "Canva 2 ")

## **How to properly start in the BD industry**

Maria Tintul says:

"I was sending out resumes everywhere, searching for any positions that required English skills."

Recruiting can be compared to sales since in both cases you need to sell your company, job vacancy, or product/services. It's important to make your offer stand out against hundreds of other vacancies.

For the candidates, I have good news: previous experience working in other sales teams is not always a plus; sometimes, it's even a downside. BD team leaders often find it easier to train a person from scratch. Look for larger teams and departments with clear processes, as they provide an ideal stepping-stone for a junior specialist.

Remember, business development sometimes isn't even about direct sales, but about facilitating a mutual agreement between people around a table (which you will then formalize).

![pic from google.com](img/joao-ferrao-4yzrcdncrvg-unsplash.jpg "computer ")



## **How interviews go**

"Imagine that you came to sell yourself. Therefore, find out the needs of your client, what are the company's pain points, and how you could help. Learn as much as you can about the company and the team to understand how exactly you could complement it. Don't come to the interview if you only want to answer questions. This is a two-way process, you also need to be interested in the company, working conditions, and find out if everything meets your criteria. You are providing services and you also need to understand if there is a fit. Treat this as a sales call," Maria continues.

![pic from personal edit Canva.com](img/beige-nero-e-verde-moderno-creativo-citazione-motivazionale-immagine-di-copertina-per-articolo-di-linkedin-copia.png "canva 3")

## **Preparing for an Interview**

If you already have previous experience, the first thing a potential employer is interested in is your sales volumes. It would also be beneficial to share a few stories about successful cases.

These are the things assessed in such an interview:

* How well the candidate can sell themselves
* The coherence and eloquence of their speech
* The clarity and precision in conveying their thoughts
* Their attentiveness to the flow of conversation and ability to steer it in a more beneficial direction for themselves

Here's the impression your speech should create:

* It should be clear who you are and what the forecasted picture of potential collaboration is
* You should aim to understand the product well enough to become an expert and be able to sell it
* It's important to leave a positive impression of yourself as a professional interlocutor, as the company essentially chooses YOU to represent them to their clients
* The more you reveal about yourself in the interview, the more opportunities you'll be given to express yourself in the position

![pic grom google.com](img/amy-hirschi-k0c8ko3e6aa-unsplash.jpg "pic interview")



## **Important Soft Skills:**

The first checkpoint is the ability to tell a complete and understandable story. About anything: a book, a dog, a business, etc. The recruiter pays attention to how coherently the candidate narrates and if they monitor the listener's level of comprehension.

For a middle management position, it's crucial to have strong networking skills and to share this; your stories about unexpected new opportunities thanks to your network will show employers that you can also build relationships with the market for them.\
\
During the interview, the main task is to understand whether the candidate is suitable for what the company sells. Whether it would be interesting to work with the clients they want to attract and whether you will work well together overall. Ask about everything in detail, because at the interview stage, only about 30% of what they really want to see in a candidate is typically discussed. You must understand how suitable this vacancy is for you and whether you are suitable for this position. This is necessary to formulate a quality and relevant offer later on.

"I advise you not to be afraid of new challenges and to try things, even if you have no experience. Like I did. But be sincere about it.

I chose new directions for myself every 2 years — it became the biggest challenge for me, something I hadn't tried yet. At my very first interview, I immediately said that I had no experience, except for knowing English, but I emphasized that I was ready to learn.\
\
Later, I didn't actively look for a job — people in my environment recommended me. From the 3rd year, I was working as a freelance sales process consultant, where I constantly had orders and was expanding my network."

## **Tips for Beginners**

If you're a novice in the realm of BDM, here are several suggestions that can help kickstart your career:

1. Find a team from which you can learn. It's best if this team includes individuals who already have BDM experience.
2. Join a team with a founder who is a salesperson. This will help you learn to sell, a crucial skill in BDM.
3. Read a wide variety of literature on BDM to understand what approaches and strategies work best.
4. Enhance your communication and networking skills. This will help you find new clients and expand your contact network.
5. Determine what you enjoy and take it from there. It's best to work in a direction that appeals to you and sparks your interest (sales, market analysis, partnerships, events).
6. When interacting with a client or potential partner, demonstrate your expertise. You should be familiar with how your product or service is evaluated.
7. Develop your soft skills. This includes working on communication skills, empathy, and the ability to listen and understand your clients' needs.

![pic from google.com](img/cj-dayrit-xx2aysbsyko-unsplash.jpg "pic success ")

It's important to define what you specifically want to gain from your work in BDM. If you wish to become part of a process that already exists and is growing thanks to the team leader, this could be an excellent choice for you. But if you want to grow independently in this industry and become a founder, creating new concepts and ideas, join smaller teams that will trust you to develop an entire direction on your own.

To become a successful business development manager, you need to have a deep understanding of the specifics of the niche in which you work.

Networking is also crucial. It is a powerful tool in this profession.

"If you're a BDM and don't have a network, you're not relevant," emphasizes Maria.

Engage actively in this field - it will help you better understand the industry and work more effectively in it. Without probing questions, your progress might significantly slow down.

If you dislike digging too deep or bumping your head against various corners, you might want to try not BD, but sales.

## **What to pay attention to**

If you aspire to become a successful seller, focus on practical skills. Concentrate on your theme and get acquainted with different types of sales. There are many resources online, especially in English. Understand what a sales funnel is, what conversions are, and how they affect the efficiency of your work and your team.

You need to understand how the entire spectrum of sales works, including inbound and outbound sales, outreach, marketing, and the various specialists in this field. Become an expert in what you sell.

The smaller the team, the more valuable its specialists' time. You should aim to become an expert and impress your clients with specialized knowledge and skills. Quantitatively know about the market and client problems.

![pic from Pinterest.com](img/the-blowup-un4paddppau-unsplash.jpg "pic failure success ")

## **How Long the Switch Takes**

If individuals have started a job and know what they're aiming for, then three months is generally sufficient for them to become a self-sufficient specialist. Lifehack: attend all thematic stand-ups of the team to learn the essence of the product faster and become an expert in it. Request to attend all meetings with the company's existing or future clients that your colleagues conduct.

It's extraordinarily important to listen and absorb the negotiation style of this particular company. Start gaining expertise in this product or service and build your arsenal of answers. Your task is to find as many answers as possible to the questions a client will ask you.

Career growth explained by a series of Broadcast by BazaIT

career growth startups business development interviews 

How and where to develop in the profession of Business Development Manager

Salespersons are critical in representing the company, and even if the service provided is of high quality and your marketing strategy is decent, it may not matter if the salesperson is unable to effectively sell themselves to the prospective client.  The ideal outcome is that the client thinks "This manager will help to cover my needs, I trust him/her" after the initial call. Technical skills, general erudition, and understanding of the field are still the base, but emotional intelligence is the missing link that can make the difference between a mediocre salesperson and a great one. 

Emotions drive buying decisions.

For example, in the IT outsourcing business, there are hundreds of almost similar companies - the range of services,  technology stacks, pricing, and expertise. Of course, there are companies deeply focused on one domain or technology and they are standing out of the trend, but you hardly find differences within the majority. So when clients search for a vendor they shortlist 3 to 10 companies for some objective reasons like location, referrals on aggregators, and information they have got on the website, and then reach out to them. And when they face similar offers and conditions, emotions drive buying decisions because people tend to make decisions based on how they feel, rather than purely on logic or rational thinking. Many factors can trigger emotions during the buying process, such as smooth communication, perception of proficiency, cultural fit, or feeling of confidence in the future success of their common project.

Emotions can also influence how people perceive the value of a product or service. Additionally, people often make impulse buying decisions based on their emotions, even when it is not the most practical or rational choice. Marketers and salespeople who understand the emotional drivers of their customers can use this knowledge to influence their buying decisions and improve their sales effectiveness.

Here are a couple of examples of how emotions can influence buying decisions:

* Brand loyalty: Consumers may feel a strong emotional attachment to a particular brand, which can influence their decisions. For example, someone who has always used Apple products may continue to purchase Apple products even if a cheaper alternative with similar features is available. But it must be emphasized that brand loyalty globally tends to decrease.
* Social influence: Emotions such as the desire to fit in or impress others can influence purchasing decisions, like purchasing a luxury brand handbag to fit in with a certain group of people.
* Fear of missing out (FOMO): Emotions such as anxiety and fear of missing out on a limited-time offer or a scarcity tactic ("only 2 left in stock!") can create a sense of urgency and push consumers to make a purchase.
* Personal values: Emotions tied to personal values is the most powerful trend nowadays. People who place a high value on sustainability may choose to purchase eco-friendly products, even if they are far more expensive.
* Impulse buying: Emotions such as excitement or happiness can lead to impulse buying decisions even if goods are not necessarily needed. Intentional speculation on impulse buying is regarded as toxic, non-sustainable in the long run, and harmful to brands.

Successful sales people manage their own emotions and understand the emotions of the clients

Salespeople must be able to handle emotions during the selling process because emotions are contagious and can easily influence their customers. If a salesperson feels anxious, stressed, or desperate, this can create a negative font in the negotiation process and make customers less likely to make a purchase. On the other hand, if a salesperson maintains a positive and confident behavior and manner, this can create positivity and trust in the customer and increase the probability of a successful sale. Additionally, managing own emotions can help the salesperson stay focused on the customer's needs and concerns, rather than becoming too focused on their own desires for a sale. This can ultimately lead to better communication, a stronger relationship with the customer, and increased sales success.

Emotional intelligence is a skill that could be developed, so here are some tips to help:

* Practice self-awareness:  pay attention to your own emotions, and learn how to recognize and label them. This can help you better understand your own behavior and how it affects others.
* Practice active listening: be fully focused on what the other person is saying, ask clarifying questions, and repeat back what you heard. This can help you better understand and connect with others.
* Learn to manage your stress and emotions so that you can stay calm and focused in challenging situations. Techniques such as deep breathing, visualization, and positive self-talk can be helpful.
* Practice empathy: try to understand your counterpart’s thoughts and feelings; show admiration for the path the person has taken or the project they are undertaking. That will help you to build stronger relationships.

By understanding the emotions behind a customer's purchasing decisions and the challenges they are facing, salespeople can tailor their approach, proposal, and communication style to build trust and rapport. That can lead to a deeper understanding of the customer's needs and desires, allowing the salesperson to provide personalized solutions that resonate with the customer's emotions. Active listening, empathizing, paying attention to the tone of voice and mimicking, an active curiosity, and reading the body language are the tools that will help to understand a customer's emotions. That will help a salesperson anticipate objections, prepare beforehand, and respond to them in a way that addresses the underlying challenges behind them. 

Human to Human

A lot of sales professionals tell us that there is no such a sales model as B2B or B2C. Now it is an era of H2H, a human buy from humans. In a modern way of life and with the global problem of loneliness, simple open trustful relations are the new gold. And don't take the selling process too seriously, it’s still a mindful game, and I’ll suggest you some hints to be more successful in it:

* Sell yourself first, and then your service - build trust, rapport, and closure of a deal will be a matter of time.
* Clients speak only about what is important to them, and they don’t care about your product or service characteristics, he cares about how it will cover their needs. Listen to the client.
* Be optimistic even if there are no signs of optimism. No one likes to cooperate with grumpy people.
* Price without Value is nothing. Show the Value, create the Value.
* Don’t lie. The Fake it till you make it concept failed massively. Transparency and openness will give you more credit at a distance.

  ![* www.linkedin.com/in/malashevskyi](img/dima-malashevskyi-photo.jpeg "* www.linkedin.com/in/malashevskyi")

  www.linkedin.com/in/malashevskyi

 Today's business world is highly competitive across all industries. While there may be some objective reasoning behind purchasing physical products, the selling process for services is distinct in that emotions play a major role in the decision-making process. Emotional intelligence is the ability to recognize, understand and manage our own emotions, as well as the emotions of others. As sales are fundamentally about emotions, salespeople who are skilled in emotional intelligence are better able to build rapport with customers, handle objections, and close deals.

The role of emotions in the selling process

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